Michael Birch
 

Michael Birch is the Chief Executive Officer of Action Target since February 2014. Prior to this, Birch worked as a Vice President and General Manager at Boart Longyear, the world’s largest mineral exploration drilling company. While at Boart Longyear, Birch was responsible for its core business which included $1.5 billion in revenue, more than 8000 employees, and 1200 drilling rigs operating in 40 countries. He was also a member of the executive team responsible for $2.3 billion IPO of Boart Longyear on the Australian Stock Exchange.

Birch began his career at Black & Decker where he worked in varying sales and marketing leadership positions, culminating in his assignment as a General Manager over Baldwin Hardware. While at Black & Decker, Birch was also a part of the leadership team that launched the DeWalt Industrial Power Tool brand in the U.S. and Europe. The DeWalt story is now a case study used by the best business schools across the country.

Birch received a bachelor’s degree in Business Management from Brigham Young University.